MEMBERSHIP >
Become a member.
Membership turns responsible AI into something clients can check. Build your capability, keep improving and earn recognition for meeting the ASSUR.AI Standard.
HOW IT WORKS
Sign. Learn. Evidence.
Joining starts with the Charter: ten plain-language commitments on how your business uses and governs AI. When you sign the Charter, you become a member and begin your annual membership.
From there, you progress through training and assessment. When you are ready, submit evidence against the ASSUR.AI Standard to earn the Trustmark.
THE JOURNEY
One Path. Your pace.
Each step builds on the one before it, letting you demonstrate greater maturity in how your business governs and uses AI responsibly. Every step is earned, and no step can be bought or skipped.
- 01
Signatory
Sign the ASSUR.AI Charter and complete the required training. Recommit and continue your membership once a year.
- 02
Assessed
Provide evidence against fifteen assessment criteria to earn the Trustmark. Confirm your standing each year to keep your status current.
- 03
Assured
Further levels of assurance, testing governance in practice and subjecting it to greater independent scrutiny.
WHAT IT COSTS
One annual fee,
set by your size.
Membership is charged annually and based on firm size. Your membership fee includes access to training, resources and the assessment required to earn the ASSUR.AI Trustmark.
Firm Size
Number of people
Membership Fee
Charged Annually
- 01 to 03
- £350
- 04 to 10
- £750
- 11 to 50
- £1250
- 51 +
- Request price
All fees exclude VAT.
WHAT MEMBERSHIP INCLUDES
Everything you need to progress.
- 01
Your status on the Trust Register
A public, current record of your membership status that clients and stakeholders can find and verify.
- 02
Training for your team
Access to our training included in the membership, and special member rates on selected courses from our training partners.
- 03
Guidance and resources
Practical guidance, governance resources, briefings and webinars to help you strengthen how your business uses and governs AI.
- 04
Display your membership
Show clients you are an ASSUR.AI member on your website, email signature, and printed media. Once you pass assessment, you can display the ASSUR.AI Trustmark.
- 05
Templates and policy packs
Practical templates and starter policies to help you prepare for assessment against the ASSUR.AI Standard.
- 06
Member support
Support when you need help with membership, progression or displaying your Trustmark.